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Webinars
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- Building an Effective Digital Strategy for Your Law Firm
- Converting Legal Prospects into Clients
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- Expanding Your Online Presence
- Generating Awareness & Branding Your Firm
- Grow Your Contingency Fee Law Firm Post-Pandemic
- How Much is Your Law Firm Worth?
- How To Make 2019 Your Most Profitable Year Yet in Family Law
- Incremental Growth Strategies for Contingency Fee Law Firms
- Innovative Ways to Find Mass Tort Clients
- Lead Generation: Getting Your Firm More Clients
- Leveraging Google's New Search Trends
- Local Service Ads: The New Standard in Legal Marketing
- Making Video an Integral Part of Your Law Firm
- Marketing & Practice Management Tips for Law Firms During COVID-19
- Marketing Opportunities for Trial Attorneys in 2021 and Beyond
- Marketing Tips for Bankruptcy Firms During COVID-19
- Marketing Tips for Family Law Attorneys During COVID-19
- Mastering Legal Marketing
- Overcoming Doubt & Providing Assurance with Your Law Firm's Digital Presence
- Retaining Employment Law Cases in the Post-Pandemic Landscape
- State of Internet Marketing for Attorneys
- Three Ways to Amplify Your Firm’s Business Development Efforts
- Using Voice Search to Generate More Cases
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Videos
- Power of Attorney
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The Criminal Defense Show
- Episode 1: Building Partnerships You Can Believe In
- Episode 2: Why Your Online Reputation is a Worthy Investment
- Episode 3: Creating an Intake Plan that Turns Prospects into Clients
- Episode 4: Achieving Success Through Authenticity
- Episode 5: Facing Your Fears to Broaden Your Perspective
- Episode 6: How Much Risk Are You Willing to Take?
- Episode 7: The Importance of Putting Your Clients First
- Episode 8: Niching Down to Boost Your Profitability
- Episode 9: Boosting Revenue through Empathy and Data-Driven Marketing
- Episode 10: Philip Hayes | The King of Online Reviews
- Episode 11: Hire Smart and Resist Limiting Beliefs with Mark Scheuerman
- Episode 12: Know Which Skills to Leverage in Your Practice
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The Family Law Show
- Episode 1: Finding the Perfect Partner for Family Law Firms
- Episode 2: Building a Reputation That Earns Client Trust
- Episode 3: How Your Firm Should Take On Tough Clients
- Episode 4: How Keeping an Open Mind Can Help You Close Leads
- Episode 5: Working to Live Instead of Living to Work
- Episode 6: Nancy Eaton | The Customer is Always Right
- Episode 7: Lani Baron & Jeanann Khalife | Finding a Dignified and Peaceful Approach to Divorce
- Episode 8: Laura Coop | How to Win Clients: Be Real. Be Accessible. Be Flexible.
- Episode 9: Donald Schweitzer | Using Focus, Drive, and Teamwork to Succeed
- Episode 10: Kris Leavitt | How To Become Irreplaceable at Your Firm
- Episode 11: How to Grow Your Firm by Saying “No” with Katelynn Mitchell
- Episode 12: What to Do When Life Doesn’t Go As Planned
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Expert Tips
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Business
- 3 Proven Ways to Gain Client Feedback
- Setting and Maintaining Legal Clients’ Expectations
- Everything You Need to Know About Client Communication
- How to Stand Out When Big Law Firms Move Into Town
- Top Digital Resources for Lawyers
- Four Simple Words for Achieving Success in the Legal Industry
- How Attorneys Can Leverage Technology to Transform Their Practice in 2021
- Being a Leader Doesn’t Mean Doing it Alone
- Podcast Recap: How to Create a Reputation That Brings Your Family Law Firm More Clients
- Podcast: How Criminal Defense Attorneys Can Build Partnerships They Believe In
- Podcast: Help Your Law Firm Thrive in the Post-Pandemic Transition
- Preparing Your Law Firm for the Transition into Post-COVID Life
- Video Examples: How Law Firms Can Foster Trust During Lockdown
- Podcast: How Trial Attorneys Should Handle COVID-19 and Prepare Their Marketing Plans for the Transition Period
- FAQs: Best Practices for Signing New Clients During COVID-19
- Financial Relief for Law Firms: Small-Business Loans & Other Benefits of the COVID-19 Stimulus Package
- Tips to Minimize the Impact of COVID-19 on Your Law Firm
- 8 Networking Tips for Attorneys: What to Do After a Conference
- Here’s the ONE Reason Every Immigration Attorney Should Better Manage Their Leads
- Here’s Why Every Family Law Attorney Needs an Ironclad Client Intake Process
- MTMP April 2019: Helping Mass Torts Attorneys Get More Cases
- What It Takes to Retain More Clients in the Family Law Business
- Should Family Law Attorneys Become Board-Certified?
- What Does It Take to Build a Steady Stream of Clients?
- 5 Tech Tools That Every Family Law Practice Must Have
- How to Use Referrals, Testimonials, and Case Studies to Win More Clients
- The 4-Step Method to Turning Your Law Firm Leads into Paying Clients
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Intelligence
- Google Officially Starts Showing ‘Google Screened’ Badge in Local Services Ads (LSAs) for Law Firms
- Spring 2021 Legal Industry Trends: A Look at the Data
- 2021 Legal Industry Trends: A Strong Start to the Year
- 2021 Legal Industry Trends: Making Sense of the Data
- Legal Industry Search Trends: Year in Review
- UPDATE: How Has COVID-19 Affected Divorce Rates? What Family Law Attorneys Should Know
- Google Launches Local Services Ads for Lawyers Nationwide
- Domestic Violence Is Rising Due to COVID-19: Here’s What It Means for Your Firm
- Update: How Has COVID-19 Affected Crime Rates Across the Country?
- How Does the Coronavirus Pandemic Impact Bankruptcy Attorneys?
- Attorneys: Check out the New Look for Google's Local Services Ads
- [Research] Who Is Most Likely to Look for a DUI or DWI Attorney?
- The State of Personal Injury Internet Marketing
- The State of Internet Marketing for Criminal Defense Lawyers
- The State of Internet Marketing for Family Law
- The State of Legal Internet Marketing
- Google Rolling out New Features for Legal Local Services Ads (LSAs)
- Want to Run Local Services Ads for Your Austin or Atlanta Law Firm? Here’s the List of Eligible Cities
- Millennials Love Prenups: Here’s How Your Family Law Firm Can Take That Love to the Bank
- Google’s Local Services Ads (LSAs) to Become Available for Attorneys in Two New Markets
- Local Services Ads Update: Google Testing LSAs in the Map Results
- University Study Shows Divorce Is Seasonal
- Top 100 Most Expensive Google AdWords Keywords Largely Legal
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Marketing
- LinkedIn Do’s and Don’ts for Lawyers
- Do I Need A Marketing Agency And An In-House Marketing Person?
- 10 Ways to Avoid the Most Common Legal Marketing Mistakes
- Who Is Your Ideal Legal Client?
- Storytelling Lessons From Nike
- Tell Your Story: Creating an Attorney’s Personal Brand
- Legal Marketing Lessons from Apple, Inc.
- Sustaining a 50-Year Practice: How John Slowiaczek Built a Successful Career in Divorce Law
- Going Up: Elevator Pitches for Law Firms and Attorneys
- What Is CRM And Why Do Law Firms Need It?
- Four Ways to Measure Law Firm Marketing Success
- Organic Search Results or Pay-Per-Click: Pros and Cons for Law Firms
- What is a Law Firm Content Marketing Strategy?
- Is it Time for a Law Firm Website Redesign?
- Legal Marketing Basics: Everything Law Firms Need to Know
- Search Bars on Legal Websites: Putting Power at Fingertips
- Law Firm Website Analytics: Six Ways to Measure Success
- How to Introduce a New Legal Practice Area
- How Lawyers Should Talk to Clients (and Potential Clients)
- How Do I Start Marketing My Law Firm?
- How to Create a Legal Marketing Campaign
- Creating a Legal Marketing Plan: Mapping Success
- 7 Steps to Building a Book of Business
- How Does a Blog Help My Practice?
- Legal Marketing Rules: Six Best Practices
- 5 Tips to Writing Content to Market Your Practice
- How Does SEO Affect My Law Firm?
- 3 Things That Affect Your Law Firm’s Reputation
- 5 Questions to Ask When Creating a Legal Marketing Strategy
- Attorney vs. Lawyer: What's Better for SEO?
- 5 Tips for Writing an Attorney Bio
- Google Local Services Ads for Law Firms: An Overview
- The Rise of Voice Search: Adapting to Consumer Demands
- Getting to Know Google's Local Services Ads Booking Feature
- The Newest, Quickest & Fastest Way to Book
- Turning Your Law Firm into a Powerful Brand
- Essential Tactics for Increasing Your Firm’s Conversion Rates
- The Way Forward: Digital Marketing for Attorneys in 2021
- Interview: 5 Ways to Maximize Your Legal Marketing Strategy
- The Texas Law Hawk: The Making of a Marketing Superhero
- LSA Bidding: Increasing the Reach of Your Local Services Ads
- Podcast: Why Attorneys’ Online Reputation is a Valuable Investment
- Podcast: How a Great Partner Lets You Spend Less Time on Marketing and More with Your Clients
- Marketing Advice for the Busy Attorney: How to Do More With Less Time
- [Infographic] Multiple Marketing Vendors or a Single-Source Solution?
- Podcast: How Omnichannel Marketing Can Help You Land the Cases You Want
- Expert Insights: How Personal Injury Firms Can Build a Post-Coronavirus Marketing Strategy
- Q&A: Social Video Best Practices for Attorneys
- [Q&A Video and Recap] How Family Law Firms Can Thrive (Not Just Survive) During COVID-19
- FAQs: Attorneys’ Top Questions About COVID-19 & How It Affects Their Marketing
- [Video & Q&A Recap] How Criminal Defense Attorneys Can Endure COVID-19 and Build for the Future
- 2 Ways Law Firms Can Pivot Their Marketing Strategies During COVID-19
- Limited Google My Business Functionality & Best Practices During COVID-19
- Advertising News: Uber and Lyft Try Car-Top Billboards, and Google Updates Its Maps Ads
- How Your Criminal Defense Firm Can See More Green This St. Patrick’s Day
- Divorce Lawyers: Find Out Who’s Looking for You & When They’re Searching
- Strategic Internet Marketing for Law Firms & Trial Lawyers from Senior Attorney Match Podcast
- New Conversion-Focused Advertising Tools from Google and Snapchat, and a CMO Survey
- New Conversion-Focused Advertising Tools from Google and Snapchat, and a CMO Survey
- Law Firm Advertising: Here’s the Difference Between Local Services Ads and Pay-Per-Click Ads
- The #1 Mobile Trend That’s Changing the Way Clients Find Your Law Firm in 2019
- 7 Facebook Marketing Best Practices for Criminal Defense Attorneys
- Law Firms: Here’s How You Hire the Right Company to Help With Your Local Services Ads
- How to Get Your Law Firm Found in More Voice Searches: Google’s Local Services Ads
- Google Local Services Ads for Attorneys: Here’s How to Get Approved
- The #1 Reason Every Estate Attorney Should Invest in Digital Marketing
- The Seasonality of Divorce: How to Market to Potential Clients In and Out of Your Busy Season
- Family Law Marketing: Helping People Avoid DIY Divorce
- Think Your Criminal Defense Firm Doesn't Need Video? Think again.
- 6 Ways to Measure Your Personal Injury Firm’s Marketing Results
- 4 Reasons Family Law Firms Should Advertise on Facebook
- The Crucial Role Video Plays in Family Law Marketing
- How to Tell If Your Family Law Marketing Campaign Is Working
- How to Maximize Your Legal Marketing Strategy: A 5-Part Training Workshop
- Paid v. Free Consultations: How to Tell What’s Right for Your Law Firm
- The #1 Thing to Remember About Marketing Your Law Firm in 2019
- Here’s How Legal Local Services Ads (LSAs) Can Get Your Firm Ahead on Google
- 3 Reasons Online Reviews Are More Important Than Ever for Divorce Attorneys
- Where to Focus Your Law Firm’s Marketing Energy in 2019
- Here’s the Missing Link to Digital Marketing Success for Your Law Firm in 2019
- How to Attract New Clients to Your Law Firm in the Age of Constant Connectivity
- Why the Internet Is a Double-Edged Sword for Your Law Firm
- Is Your Law Firm Appealing to the Modern Consumer?
- Hey Attorneys...SEO Ain't What It Used to Be!
- How Do You Capture More Clients Online in 10 Seconds or Less?
- Smarter Ways to Achieve PPC Success: Personal Injury Law Firm Advertising
- Law Firm Marketing: 4 Things Digital Ads Offer That TV Ads Don’t
- Attention Family Law Attorneys: How to Get Leads That Actually Turn into New Clients
- Are You Ready to Capitalize on Divorce Day?
- 8 Ways Criminal Defense Attorneys Can Boost Their Reputation With Branding and Marketing
- Insider Tips for Setting Up a DUI PPC Campaign
- Shifting Your Budget: 3 Reasons Digital Advertising Is Worth the Investment for Your Personal Injury Firm
- How to Get Your Criminal Defense Firm on Page 1 of Google in Time for the Holidays
- 7 Tips for Marketing Your Family Law Firm on Facebook
- Legal Marketing: 5 Steps to Acquiring the Clients You Want
- 5 Marketing Strategies Every Law Firm Needs to Know
- 4 Ways to Get More Clients from Your Online Legal Ads
- 3 Reasons Online Reviews Are More Important Than Ever
- Recapping MTMP 2018: 3 Key Takeaways to Becoming a Powerhouse with Your Legal Marketing
- Cracking Social Media for Lawyers: 5 Basic Ad Strategies to Get Your Firm Noticed
- Are You Making Any of These 7 Law Firm Website Blunders?
- 5 Reasons Your Law Firm Needs a Strong Content Strategy
- The Big Secret to Online Attorney Marketing: It’s Not About You, It’s About Your Clients
- 7 Mobile Marketing Facts Every Modern Law Firm Should Know
- Family Law Attorneys: Blogging Is More Important Than You May Realize
- 5 Ways You May Be Sabotaging Your Law Firm’s PPC Success
- What’s Pay-Per-Click Advertising? Putting Your Law Firm's Web Presence into Power Drive
- Lost Website Visitors Aren’t a Lost Cause: Get Return Visits with Remarketing
- The Dangers of Pretending Mobile Doesn’t Matter for Your Law Firm
- How to Survive the Fierce Competition of Legal Search Terms
- What's So Special About Facebook
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Technology
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Home Services
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eBooks
- What Is PPC?
- Guide to Social Media Advertising for Home Services
- Online Reviews & Reputation for Home Services
- The Ultimate Guide to Building Your Home Services Business
- The Ultimate Guide to Growing Your HVAC Business
- The Ultimate Guide to Growing Your Plumbing Business
- The Ultimate Guide to Email Marketing
- The Ultimate Guide to Human Resources for Home Services Businesses
- The Ultimate Guide to Social Media Marketing for Home Services Businesses
- How to Use Home Advisor Reviews to Convert Leads
- Your Thumbtack Marketing Strategy Guide
- Lowe’s Pro Desk vs. Home Depot Pro Desk | Comparison Guide for Contractors
- The Ultimate Guide to Growing Your Electrical Business
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Webinars
- Closing the Gender Gap | Helping Women Find Success in Home Services
- Finding Growth Opportunities in Daily Operations
- Finding Success in 2021 with Local Services Ads
- Get More Jobs by Understanding Your HVAC Customers
- Internet Marketing Essentials for Home Services Businesses: Building Your Team
- Internet Marketing Essentials for Home Services Businesses: Webinar Panel 2
- Marketing Essentials for Home Services: Building a Brand
- Marketing Essentials for Home Services: Marketing Technology Tips & Trends
- Marketing Your Home Services Business in 2022
- The Age of Assistants: Voice Search
- The Reigning King: Content Marketing
- The Relationship Between Positive Reviews & Revenue
- Think Like Your Plumbing Customers to Win More Jobs
- Using Yelp to Advertise Your Home Services Business
- Video Marketing
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Videos
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The Sharpest Tool™
- Leadership Sets Your Business Up for Success
- Top Marketing Tactics to Help You Win Online
- Artificial Intelligence is Impacting Home Services Businesses
- Google's New Product: Local Services Ads
- Why Branding Matters for Your Home Services Business
- Building Trust through Video Marketing
- How to Use Persona-Based Marketing to Get More Leads
- Building a Successful Family-Owned Home Services Business
- Creating a Positive Brand Experience to Land More Customers
- Seasonality Strategy: How to Maximize Your Off-Season
- How to Build a Successful Home Services Business Online
- Leverage Marketing Technology for a Strong Online Presence
- Why Your Home Services Business Needs Content Marketing
- Increase Your Business Revenue with Mobile Responsiveness
- Building Value for Consumers Through Top Funnel Strategies
- Building a Competitive Edge by Investing in People
- Reach Your Customers Before Your Competitors With Omnichannel Marketing
- Give Your Home Services Business a Sales Strategy That Works
- Creating a Customer Experience That Matters
- Delivering Customer Delight for Repeat Business
- Help Your Customers Find You With Local Search
- The Impact of Women in Trade and Innovation on Your Business
- The Smart Guide to Cultivating Excellent Culture
- Google Secrets to Success
- Why Your Business Needs Key Performance Indicators
- How to Build a Home Services Business with a Stellar Reputation
- Defining Quality In the Home Services Industry
- Grow Your Business By Capitalizing on Micro-Moments
- Setting Standards, Focusing Values, and Building a Reliable Team
- Kenny Chapman Part 1 | Sales Planning, Preparation, and Priorities for Home Services Owners
- Kenny Chapman Part 2 | Your Guide to Building a Better Home Service Industry Sales Process
- Part 1 | Predictive Analytics Should Be Driving Your Marketing
- Part 2 | Predictive Analytics Should Be Driving Your Marketing
- The Art and Science of Recruiting and Retaining Techs
- Al Levi Part 1 | The 7-Power Contractor
- Al Levi Part 2 | The 7-Power Contractor
- Tyson and Erika | How Hiring Impacts Your Home Services Business Culture
- Kelly Schols Part 1 | The Power of Mentorship and Personal Development
- Kelly Schols Part 2 | The 5 Steps to Financial Success
- Ellen Rohr Part 1 | Business Is Hard and Other Myths You Need to Ditch
- Ellen Rohr Part 2 | The 6 Steps You Need to Build a Better Business Plan
- Howard Partridge Part 1 | From Welfare to Multi-Millionaire
- Howard Partridge Part 2 | The 10 Principles that Lead to Phenomenal Performance
- COVID-19 | Keeping Your Business Healthy during the COVID-19 Coronavirus
- COVID-19 | Customer, Employee, and Financial Health During the Pandemic
- COVID-19 | Leading Your Business With Positivity During the Crisis
- COVID-19 | Leveraging SEO and Google My Business During the Crisis
- COVID-19 | Now Is the Time to Evaluate Your Business Honestly
- COVID-19 | Consistency Is What Builds Multi-Million Dollar Businesses
- Dan Dowdy | How to Lead With a Servant’s Heart and a Backbone
- Max Rohr | How to Stay Ahead of the Curve in Your HVAC Company
- Justin and Kristen Deese | Why a Vision for Your Business and Marriage Matters
- Dan Dowdy and Tim Flynn | What Your Marketing Should Look Like During an Election Year
- Steven Deyo | West Houston Electric and Lessons in Expansion
- Southwest Part 1 | Invest in Your Training Program and See Success
- Southwest Part 2 | Cultivating a Loyal Customer Base
- Chad and Amy Hart | Total Business Reset: Define Your Values and Hire Intentionally
- Chad and Amy Hart | The Power of Education and Training in the Trades
- Roger Wakefield Part 1 | Why Chaos May Help You Find Your Focus
- Roger Wakefield Part 2 | Network on Social Media Like You Would In Real Life
- Charlene Ierna | How to Thrive in the Trades: Value Relationships
- Charlene Ierna Part 2 | Your Employees are Your Best Marketing Asset
- Ellen Rohr and Howard Partridge | Buying and Selling Home Services Businesses
- Rhonda Dowdy and Amanda Lawson Part 1 | Family-Centered Home Services Business
- Rhonda Dowdy and Amanda Lawson Part 2 | How to Train Leaders and Build a Legacy
- Lenny Gray Part 1 | Success in Business Starts in the Home
- Lenny Gray Part 2 | The Secrets of Selling Door-to-Door
- Howard Partridge Part 1 | Why You Should Create a Scoreboard for Your Business
- Howard Partridge Part 2 | How to Get Off the Truck and Build the Life You Want
- Chad Peterman Part 1 | Sustainable Growth: Attracting the Right People to Your Company
- Chad Peterman Part 2 | How to Hire Humble, Hungry and Smart Technicians
- Marika Carter | Overcoming Competition With a Strong Online Reputation
- Idan Shpizear Part 1 | How to 12x Your Revenue in Two Years
- Idan Shpizear Part 2 | How to Find Alignment within Your Business, Your Team and Yourself
- Patrick Lange | 4 Key Steps for a Successful Services Business
- Patrick Lange Part 2 | How to Successfully Acquire or Sell a Home Services Business
- Allan Draper Part 1 | Preparing For Growth From the Moment You Open Your Doors
- Allan Draper | How to Reach Your Goals through Visualization, Consistency and Finding Your Why
- Skylar Lewis Part 1 | A Million Dollar Business Owner’s Guide to Hiring Amazing Talent
- Skylar Lewis Part 2 | Rise Up: Reaching Your Highest Potential
- Google Part 1 | Becoming a Trusted Business Online
- Google Part 2 | How to Reach Your Ideal Clients through New Technology
- John Wilson Part 1 | How to Scale Your Business 5x
- Building Better Home Services Businesses w/ Better Leaders
- Home Services Testimonials
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Local Business Marketing
- Why Social Media is Important for Local Businesses
- Why Focusing on Top Funnel Marketing Works for Home Services Businesses
- The Importance of Email Marketing for Local Businesses
- Why Reviews are Important for Local Businesses
- What to do When Your Business' Revenue is Decreasing
- How to Invest Your Marketing Budget
- What is Search Engine Optimization (SEO)?
- What is a Good Marketing Lead?
- Understanding ROI for Your Local Business
- The Key to Converting Leads into Customers
- 3 Ways to Improve Google Local Services Ads Performance
- NPS Surveys for Local Businesses
- Your Local Business Marketing Plan When Business is Slow
- How to Prioritize Advertising Channels
- What is Multi Channel Attribution?
- How to Respond to Negative Reviews as a Business Owner
- End of Year Advertising Tips for Plumbing Businesses
- End of Year Advertising Tips for HVAC Businesses
- How Does Scorpion Report on Leads from Marketing Campaigns?
- How to Get High Quality Leads for Your Local Business
- How to Avoid Misattribution of Leads in Your Marketing with Josh Smith
- 5 Tips for Successful Email Marketing
- General Surveys VS. NPS Surveys for Home Services Businesses
- Why Home Services Businesses Need Live Chat on their Websites
- Using Surveys and NPS Surveys Together
- How to Understand Your Home Services Customers
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The Sharpest Tool™
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Expert Tips
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Business
- Training Employees: How to Provide In-House Schooling and Training for Home Services Businesses
- Developing Core Values for Your Plumbing Business
- What is Human Resources? A Simple Guide For Small Businesses
- The Ultimate Guide to Human Resources for Home Services Businesses
- How Much Should You Charge? The Secret to Pricing Strategy For Your Businesses
- How to Use HomeAdvisor Reviews to Convert Leads
- The Ultimate Guide to Growing Your Home Services Business
- 4 tips on training your technicians to sell
- Why Now is the Perfect Time to Expand Your Home Services Business into HVAC
- The Sharpest Tool™ Podcast: Roger Wakefield of Texas Green Plumbing
- The Sharpest Tool™ Podcast: Charlene Ierna of Ierna’s Heating, Cooling, and Plumbing
- Podcast: How to Keep Your HVAC Company Ahead of the Curve
- 3 Tips Your Customer Service Reps Need to Know
- How to Win a Homeowner’s Business for Life
- Podcast Recap: Tips on Business Expansion from West Houston Electric
- The Elements of A Successful Training Program and How It Can Make All The Difference
- Podcast: What Your Marketing Should Look Like in an Election Year
- Podcast: How Can Home Services Companies Get the Phones Ringing Again?
- Top 3 Book Recommendations for Business Owners from "The 7-Power Contractor"
- How Can I Hire Better Techs? Advice from the Home Service Expert: Tommy Mello
- Don’t Just Hire, Recruit: Advice from Tommy Mello, the Home Service Expert
- Dan Dowdy: Great Leaders Must Be Able to Have the Tough Conversation
- The One Change That Turned Me into a Home Service Millionaire
- Getting Used to the New Normal: Advice for Home Services Business Owners
- Podcast: Guidance on Reaching Your Goals from the “Home Service Expert”
- Home Services Tips: Optimizing Virtual Technician Training
- 8 Strategies for Responding to the Impact of COVID-19 on Your Business
- We Can Do Better: Coronavirus Response Checklist for Business Owners and Leaders
- Advice from ‘The 7-Power Contractor’ for Home Services Pros Facing the Challenges of COVID-19
- Small Business Coronavirus Relief Programs
- What Your Business Needs to Know During the Coronavirus
- Here’s How I Turned Getting Fired into One of the Most Successful Plumbing Businesses in Denver…
- 6 Ways to Keep Customers Loyal to Your Home Services Business
- Here’s a Better Way to Find Qualified Plumbers & HVAC Techs for Your Business
- 6 Phrases You Should Never Use with a Potential Customer
- 6 Tips for Creating a Better Home Services Customer Experience
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Intelligence
- 21 Best Plumbing Tools Every Plumber Needs
- Booming Wages: An Upside to Post-Pandemic Plumbing
- Be in the Know: Updates to Google’s Core Algorithm
- Updates to Google’s Search Algorithm: What You Need to Know
- Getting a Jump on the Next Big Thing: Emerging Advertising Channels
- Google Expands Local Services Ads to More Home Services Pros & Other LSA News
- Updates to Google Local Service Ads - COVID-19 Service Selections
- Essential Services to Remain Open during COVID-19 Response
- Early Data: How COVID-19 Is Affecting Consumer Behavior
- How Far Away Is the Average Home Services Customer?
- The State of Internet Marketing in the Home Services Industry: Success in 2020
- Google Local Services Ads Go Nationwide for 3 More Home Services Sectors
- Google Tests Local Services Ads (LSAs) in the Map Results
- Google’s Local Services Ads (LSAs) Expand Nationwide for 14 Home Services Industries
- Facebook Is Now a Major Mobile Browser & Here’s What It Means for Home Services Providers
- Changes to Google My Business & the Impact on the Home Services Industry
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Marketing
- 7 Social Media Tips for Pest Control Companies
- 7 Ways to Automate Your Home Services Business
- Why Your Home Services Business Needs a Blogging Strategy
- 5 Advertising Tips for Electricians that’ll Make Your Business Blossom
- Customer Persona Examples for Home Services
- How to Advertise Your Plumbing Business: 4 Proven Strategies You Can Use Today
- 5 Email Marketing Examples For Home Services
- How to Get Angie's List Reviews
- How to Create a Bing Places Business Listing
- 6 Social Media Best Practices For HVAC Marketers
- 9 Proven HVAC Advertising Ideas To Attract More Customers
- What Social Media Tools Are Best for Small Businesses?
- The Definitive Guide for Reputation Management for Home Services
- How Much Do Electricians Make? A Comprehensive Salary Guide
- 8 Social Media Post Examples for Plumbers
- How to Delete a Google Review in 3 Simple Steps
- The Ultimate Guide To Email Marketing for Home Services Businesses
- The Ultimate Guide to Social Media Marketing for Home Services Businesses
- How to Create an Email Marketing Campaign for Your Home Services Business
- How to Get the Best Out of Thumbtack: Your Thumbtack Marketing Strategy Guide
- The Ultimate Guide to HVAC Marketing
- LSA Bidding: Increasing the Reach of Your Local Services Ads
- 10 Ways to Get Referrals for Your Home Services Business
- Build Your Business With Thumbtack Reviews: The Ultimate Guide For Home Services Professionals
- 6 Customer Retention Email Tips for Your Home Services Business
- Marketing for Plumbers: Using Social Media to Grow Your Business in 2021 and Beyond
- 7 Ways to Automate Your Home Services Business
- Webinar: The Secret to Growing Your Business with Yelp
- 4 Ways to Grow with Google My Business 2021
- “Summer-izing” Your Business: Marketing Ideas for the Upcoming Season
- Content Marketing 101
- Webinar Recap: Why Build a Brand for Your Home Services Business?
- LSA Bidding: Increasing the Reach of Your Local Services Ads
- It’s A Brand Thing
- What Are Google’s Local Services Ads (LSAs) & Can They Grow Your Business?
- Using Social Media to Build Up Your Home Services Brand & Bring in More Business
- Make Sure Your Business Is Always on Customers’ Minds with a Full-Funnel Marketing Strategy
- [Infographic] Local Search Tips That Can Bring You More Business
- Webinar Series Recap: Digital Marketing Essentials for Home Services Businesses
- The Science of Boiling Down Where Your Business Is Actually Coming From
- Let the Data Make the Decisions: Tommy Mello on KPIs
- Home Services Marketing Infographic: Multiple Marketing Vendors or One Partner?
- Single vs. Multi-Vendor Marketing Solutions: What You Should Know
- Facebook Live Interview: Answering Your Top Online Advertising Questions
- Facebook Live Interview: Best Marketing Practices for Home Services Pros During COVID-19
- Real-Life Video Examples: Home Services Pros Using Video to Ease Concerns and Build Trust
- Facebook to Offer $100M in Grants and Credits
- 8 Expert Tips for Dialing Up Your Video Marketing Strategy
- Video Marketing Strategies for Your Home Services Business During COVID-19
- Home Services Pros: Want More Seasonal Business This Winter? Try Using Local Services Ads
- What’s Next in Marketing Tech? Changes and Innovations from Yelp, Facebook, and Google
- What’s Next in Marketing Tech? Changes and Innovations from Yelp, Facebook, and Google
- Home Services Pros: Want More Seasonal Business This Winter? Try Using Local Services Ads
- Home Services Pros: Here Are 7 Factors to Look for When Choosing a Local Services Ads Partner
- New Decade Business Resolutions
- Home Services Advertising: Here Are 3 New Developments for Google’s Local Services Ads
- Fun Fact: Local Services Ads Can Get Your Home Services Business Found in Voice Searches
- The Sharpest Tool™ Podcast: 5 Game-Changing Lessons from Episodes 22-26
- How Can Search Engine Optimization Help a Roofing Business?
- The Sharpest Tool™ Podcast: Here Are the Top Marketing Tips from Episodes 17-21
- 3 Ways to Use Data in Your Home Services Business and Book More Jobs
- The Sharpest Tool™: Here’s Your Bundle of Fresh Marketing Tips from Episodes 12-16
- What Home Services Businesses Can Expect When Partnering With Scorpion
- Four Steps to Build a Winning Content Strategy for Your Home Services Business
- Local SEO for Home Services: Why You Need More Than Just a Website to Get New Customers
- The Sharpest Tool™: Sneak Peek of the Marketing Secrets Shared in Episodes 8-11
- The #1 Thing to Remember About Reaching New Customers in 2019
- 3 Areas to Focus Your Energy If You Want More Jobs in 2019
- How to Secure Your Home Services Business for the Future
- How to Use Big Data to Generate More Jobs and Revenue for Your Home Services Business
- The Sharpest Tool™: What You Missed in Episodes 4-7
- Using Voice Search to Attract More Customers to Your Home Services Business
- How to Capture More Home Services Customers in the Age of Connectivity
- 3 Dangers to Home Services Marketing That No One Is Talking About
- Here’s Everything You Need to Know About the Modern Home Services Consumer
- “The Sharpest Tool™”: What You Missed in the First 3 Episodes
- Home Services Marketing Podcast ‘The Sharpest Tool™’ First Episode Released
- Here’s How One Decision Doubled My Plumbing and HVAC Sales…
- Want to Get More Moving Jobs? Here’s Where to Start
- The Results Are In: This Is How You Get More Roofing Jobs
- Want More Home Services Jobs? Here’s How Successful Branding Can Help
- Here’s Why Video Marketing Will Grow Your Home Services Business in 2018
- 3 Ways Content Marketing Can Boost Your Home Services Business
- 7 Ways You Can Improve Your Company’s Online Reputation
- Excellent Online Reviews: Why Your Plumbing Business Needs Them
- Digital Marketing for Home Service Businesses: Why You Shouldn’t DIY
- The Sales Funnel & How It Gets Your Solar Company More Customers
- How to Get Your HVAC or Plumbing Website Noticed
- Having Trouble Getting New HVAC Customers? It Could Be Your Website
- Plumber Marketing Isn't a Waste of Money: Getting More Jobs in the Pipeline
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- Local SEO: 5 Tips for Getting Your Home Service Business in Google’s Local Pack
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Business
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Intelligence
- Interview: How Franchise Brands Can Benefit from Joining Clubhouse
- Fitness Franchises That Are Paving the Way to the Future
- COVID-19: How Have Consumer Attitudes Changed Over the Last Six Weeks?
- COVID-19: Analyzing Shifts in Consumer Attitudes
- Health & Wellness Search Trends During the COVID-19 Crisis & What That Means for Franchises
- Home Service Search Trends During the COVID-19 Crisis & the Impact on Franchises
- The State of Franchise Digital Marketing
- Record-High Sales Predicted for US Restaurants in 2019 (and What That Means for Franchises)
- 3 Reasons Franchise Owners Must Pay Attention to Local Business Listing Information
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Marketing
- Franchise Owner Marketing Attitudes & Usage
- Satisfying the Story Shortage as a Franchise Brand
- The Franchise Infinite Game: Building Your Brand for Long-Term Resiliency
- [Infographic] What’s Right for Your Franchise Marketing... Multiple Vendors or One Partner?
- How to Market Your Franchise’s Reopening
- 3 Ways Google Is Expanding Local Services Ads: What Home Services Franchises Should Know
- Franchise Brand COVID-19 Checklist
- How Your Franchise’s SEO & Brand Marketing Work Hand-in-Hand to Get You More Business
- One Marketing Tip Every Small Franchise Should Know
- Why a Diversified Digital Marketing Strategy Will Help Your Franchise Brand Win in 2019
- Advertising Is Broken!
- Here’s a Page from the McDonald’s Playbook on Building Brand Consistency Across Your Marketing Channels
- What Big Data Is & How You Can Use It to Grow Your Franchise
- Omnichannel Marketing: 8 Essential Tactics to Expand Your Franchise Marketing Success
- Third-Party Online Ordering a Blessing & Curse for Food Franchises
- Brand Building vs. Local Lead Generation: Your Franchise Can Have Both
- How to Deal with ‘That’ Franchisee That Won’t Invest in Marketing
- Here’s How the ADA Affects Your Franchise Website
- Building Your Franchise Brand with Hyperlocal Marketing
- How to Structure Your Franchise Marketing: 3 Options to Consider
- 5 Must-Know Franchise Website Strategies
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- Decoding Local Marketing for Franchises
- Online Ordering: Closing the Loop on Marketing ROI for Fast-Casual Dining
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Expert Tips
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Business
- Lowe’s Pro Desk vs. Home Depot Pro Desk | Comparison Guide for Contractors
- What Is Revenue?: A Guide For Your Business
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- Celebrating National Small Business Week: Combating Inflation And General Tips From Small Businesses, To Small Businesses
- 9 Must-Haves For Your Business Website
- Starting a Business? Here's Where to Start
- 3 Winning Lessons Businesses Can Learn From the Cincinnati Bengals’ Social Media Pages
- How to Create a Google Business Profile (GBP) Formerly Known as Google My Business (GMB)
- Using Disney's "Encanto" to Understand Your Employees
- 10 of the Best Business Plan Examples for 2022 - With Templates
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- Why Your Business Needs a Mission Statement
- Guide to Google My Business Reviews
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- Google Announces Rename of 'My Business' to 'Business Profile'
- The New OSHA COVID-19 Vaccine Mandate: What Employers Should Know
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Intelligence
- From Google AdWords to Google Ads: The Evolution of Google’s Digital Ad Strategy
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- UPDATE: Google Ads Releases Additional Details on $340 Million Google Ad Credit for SMBs
- Small-Business Loan FAQs: Financial Relief from the COVID-19 Stimulus Package
- Google Commits to $340 Million in AdWords Credits for Small Businesses
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- Advertising News: Uber & Lyft Try Car-Top Billboards, & Google Updates Its Maps Ads
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Marketing
- SEO vs. SEM: The Similarities & Differences
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- Using Customer Reviews To Your Advantage
- Here Are 6 Tips to Improve Your Social Media Marketing Right Now
- 8 Marketing Books To Read This Year
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- Legal Marketing Lessons from Apple, Inc.
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- Find Your Pot of Gold with Affiliate Marketing
- Best Review Management Tools for 2022
- 5 Ways Local Businesses Can Use Video
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- Communication Lessons Learned from Netflix’s “Love is Blind”
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- 10 Reasons You Should Be Outsourcing Your Marketing
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- These 6 Facebook Marketing Mistakes Are Killing Your Business
- How Much is Advertising During The Big Game Worth?
- How to Adopt the Spirt of the Olympics in Your Digital Ads
- Best Email Marketing Tools for 2022
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- 10 Best Marketing Blogs to Follow
- 5 Ways to Show the Love to Your Customers
- Branding Strategies: 4 Ways to Make Your Business Impossible to Forget
- How To Create a Social Media Calendar
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- How Local Service Ads Work For Your Business
- How to Get Out of a Small Business Groundhog Day
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- Everything Small Businesses Need to Know About Marketing
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- 5 Ways To Get the Most Out of Yelp for Business Owners
- How to Create a Facebook Business Page: A Simple 5-Step Guide For Beginners
- 11 Marketing Resources That Will Transform You Into a Guru in No Time
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- Your Simple Guide to Meta Tags for SEO
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- 16 Ways To Get More YouTube Views For Your Business
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- What Do SEO, CPC, CPM, and KPI Mean?—15 Marketing Acronyms Explained
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- A Guide to Getting, Responding, and Leveraging Reviews
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- Your Guide to a Winning Marketing Plan
- The Ultimate Guide to Rebranding Your Business
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- 8 Landing Page Examples for Your Home Services Business
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- The Beginners Guide to Local SEO
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- Tricks & Treats: 4 Marketing Tricks and the Treats They Will Bring to Your Business
- How to Create a YouTube Channel For Your Business
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- Getting to Know Google's Local Services Ads Booking Feature
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- Local SEO Q&A: Making Your Business Easier for Local Customers to Find
- Online Reviews & Reputation: The Most Successful Businesses Implement a Plan
- [Infographic] Finding the Best Solution for Your Digital Marketing: Multiple Vendors or One Partner?
- Single vs. Multi-Vendor Marketing Solutions: What You Should Know
- Moving Forward: Marketing Tips as the Post-Pandemic Transition Begins
- A Complete Guide to Featured Snippets in 2021
- 5 Tips For Maximizing Social Media Opportunities During COVID-19
- 5 SEO Strategy Tips for Home Service Businesses During COVID 19
- 3 Hacks to Generate Content Ideas for Users, Not Algorithms
- Subject Matter Experts: Corey Quinn on Marketing ROI
- The Internet Moves Pretty Fast. Are You Keeping Up?
- Why Branding Should Be Your SMBs Competitive Advantage
- 12 Ways to Expand Your Brand on Social Media
- 5 Takeaways from Sports Marketing to Help You Build Stronger Customer Connections
- Question of the Day: If No One Remembers Your Brand, Does It Actually Exist?
- 3 Overlooked Digital Advertising Mistakes & How to Avoid Them
- Mobile-First Indexing: How It Works, and Why It Matters to Your Business in 2019 and Beyond
- The Battle For Your Brand Part 3: Lead Alchemy
- Where Should I Advertise My Business Online?
- 3 Ways to Make Online Video More Effective for Your Business
- The Battle for Your Brand Part 2: What Happened to Organic?
- 7 Things to Avoid When Growing Your Business with Live Chat
- 9 Digital Marketing KPI’s You Need to Watch
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- Video: 3 Ways to Personalize Your Website & Get More Business
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Business
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Press Center
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Scorpion Cares
- 2021
- 2020
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2019
- Scorpion Employee Bets on Horses to Support Children in Her Community
- Hungry for Change, One Scorpion Employee Chooses to Feed the World
- One Scorpion Employee Takes AIM Against Human Trafficking
- In the Fight Against Post-War PTSD, One Scorpion Employee Chooses to Step Up
- How One Scorpion Employee Helped International Refugees
- One Scorpion Employee Had His Mom in Mind When Supporting This Cause
- Why One Scorpion Employee Is Supporting Families Affected by Pediatric Cancer
- Scorpion Employee of the Month Puts Money Toward Lowering L.A.’s Dropout Rate
- 2018
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Scorpion News
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2022
- Scorpion’s Participation at 2022 IFA Drives New Franchise Product Developments
- Scorpion’s COO joins Silicon Slopes Conversations as guest speaker
- Scorpion is Now Accepting Applications for 2022 Scorpion Cares Scholarships
- Scorpion Participates in SheTech Event, Mentoring Teenage Girls Toward Careers in Technology
- Scorpion Appoints Rustin Kretz as Chief Executive Officer
-
2021
- Scorpion Named 2021 Best Company to Work for By Utah Business Magazine
- Scorpion Named 2021 Company of the Year by the BIG Award for Business
- Enable Exclusive Yelp Advertising Capabilities and Tools with Scorpion
- The Sharpest Tool™ Podcast Wins a 2021 Award for Excellence
- Scorpion Makes Inc. 5000’s List of the Top 250 Fastest-Growing Private Companies in California
- Scorpion Forms a VIP Partnership with the AAML
-
2020
- Scorpion Partners Win Big at the 21st Annual eHealthcare Leadership Awards
- Scorpion is the Proud Winner of a 2020 DISRUPTOR Award!
- 2020 Inc. 5000: Scorpion Makes the List 10 Years in a Row!
- 4 Scorpion Clients Win dotCOMM Awards for Their Exceptional Websites
- 7 Scorpion Clients Recognized in the 2020 Hermes Creative Awards
- New Brand, Same Commitment To Clients
-
2019
- Scorpion Expands Its Medical Industry Presence, Assisting More Medical Providers with Marketing
- Scorpion Ranked #1 Franchise Marketing Company for 2nd Year in a Row by Entrepreneur Magazine
- Inc. 5000: Scorpion Named One of America’s Fastest-Growing Companies for the 9th Year in a Row
- Scorpion Becomes an NACDL Affinity Partner, Offering Savings to Attorneys
- Here’s How One Scorpion Employee Helped Preserve the Beauty of His Community
- 14 Scorpion Client Websites Win Communicator Awards for 2019
- 8 Scorpion Client Websites Win 2019 Healthcare Advertising Awards
- Websites of 3 Scorpion Clients Win Hermes Creative Awards for 2019
- Scorpion Awarded Group Purchasing Contract for Hospital Digital Presence from Vizient, Inc.
-
2018
- Motivated By a Love of Animals, One Scorpion Lends Her Support to The Kitty Cove
- Scorpion Listed Among ‘Top 10 Franchise Suppliers’ by 1851 Franchise Magazine
- Five Scorpion Clients Win eHealthcare Leadership Awards for “Best Website”
- Entrepreneur Magazine Ranks Scorpion the #1 Franchise Marketing Company in America
- Google Names Scorpion ‘Champion of Customer Satisfaction’ for 2nd Year in a Row
- Her Marine & Her Dog; One Scorpion Employee Helps Them Both
- Scorpion Certified as a Great Place to Work® in 2018
- Driven by Her Love for the Planet, One Scorpion Employee Works To Save the World
- Her husband or her dog? One Scorpion employee chose to support both when given the opportunity to support a charity on the compa
- Inspired by a Lineage of Service, Scorpion Employee Pushes Support to Adopt A US Soldier
-
2017
- Scorpion Ranked Among ‘Best Medium Workplaces’ & ‘Best Workplaces For Millennials’
- Scorpion Jumps 66 Spots in 2017 Deloitte’s Technology Fast 500™ Rankings
- Yext Names Scorpion the “Digital Knowledge Innovator of the Year” at ONWARD
- Built In LA Names Scorpion Among Los Angeles’ Top 100 Tech Companies
- Scorpion Unveils New Corporate Headquarters
- Scorpions 'Think Pink' to Support Those Battling Breast Cancer
- The Dwyer Group Recognizes Scorpion as Vendor of the Year
- Scorpion CEO Honored as SCVBJ’s Entrepreneur of the Year
- Scorpion Wins 38 WebAwards & Is Named Top Agency
- Nexstar Members to Benefit from Scorpion Becoming Nexstar Program Partner
- Round 2: Scorpion Wins Big As Clutch Names Company Among the Industry’s Top Leaders
- Scorpion Named Among Inc. 5000’s “Fastest Growing Private Companies” for 7th Consecutive Year
- Scorpion and Unruh Spine Center Join Together in Fight Against Neuroblastoma
- Scorpion Acquires Driven Local, Offering Clients the Best in Technology, Service & Results
- Scorpion Ranks Among Fortune’s 100 Best Workplaces for Millennials
- Scorpion Celebrates Grand Opening of New Addison, TX Office
-
2016
- Excellent Client Ratings Earn Scorpion the 2016 Google Customer Satisfaction Champion Award
- Scorpions Race to the Finish Line in Santa Clarita Marathon
- 32 Google AdWords Certified Specialists Working at Scorpion
- Dwyer Group Franchises Name Scorpion ‘Vendor of the Year’
- Scorpion Makes Inc. 5000 List As a Fastest-Growing Company for 6th Consecutive Year
- Scorpion Named Google Platform Innovator of the Year
- 2015
- 2014
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2022
