Families Trust Marketing for estate planning & probate firms that makes you their go-to in life’s key moments.
Marketing that helps estate planning & probate firms reach families in transition
Connecting with potential clients starts with a marketing strategy that builds trust, gives your firm visibility, and delivers results.
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The right help. Right when they need it most.We make sure your firm stands out on Google, in online local ads, and wherever people search for trusted estate and probate guidance—whether they’re planning ahead or navigating a recent loss.
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Turn visitors into clientsYour website should build trust in seconds. We create fast, mobile-friendly sites that clearly share your services, experience, and the outcomes that matter most to your clients.
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Earn trust immediatelyWith strong reviews and real results, we help you build a reputation that makes clients feel ready and reassured.
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Know what's working and get more of itNo more guessing which ads or pages are driving new clients. We’ll show you. Our platform immediately tells you everything you need to know about every form, call, and case so you can focus on what matters: your clients.
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Built for Estate and Probate. Backed by results.You help people start fresh. Our estate & probate law marketing experts help them find you. From lead generation to reputation management, Scorpion takes care of your marketing so you can take care of your clients.
A marketing partner who’s all in on your growth
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We know estate planning and probate lawFrom wills to contested probate, we understand the emotional and legal complexity of your work and how to help your firm connect with the right clients.
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We focus on real resultsPlenty of agencies promise leads. We track actual consultations, signed cases, and revenue so you know what’s driving growth.
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We never stop improvingYour marketing should evolve with your firm. We continually refine every campaign, ad, and page to drive better results day after day.
now more than ever Learn how to make your firm the obvious choice
with The Scorpion Pulse.
Frequently Asked Questions
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To measure the success of your digital advertising campaign, you need to track a few key metrics. The first and most obvious is the click-through rate (CTR), which measures the percentage of people who click on your ad after seeing it. The higher the CTR, the more successful your campaign You should also track your conversion rate, which measures the percentage of people who took a desired action on your site, such as filling out a contact form or making a purchase. Finally, don't forget about return on investment (ROI), which measures how much revenue you generated compared to how much you spent on the campaign. By keeping track of these metrics, you'll be able to continually refine and improve your digital advertising efforts.
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Digital advertising involves displaying various advertisements on websites, search engines, and social media platforms through the use of various channels such as display ads, video ads, search ads, and social media ads. By leveraging data from user profiles, browsing behavior, and search history, advertisers target their desired audience and display ads that are relevant to their interests. This allows businesses like yours to reach potential customers with the right service at the right time, resulting in a higher chance of conversion. So next time you see an ad that catches your attention, you'll know that it's likely there because of the vast amount of data and targeting strategies behind the scenes.
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Digital advertising is a marketing strategy that utilizes online platforms on the internet to promote products or services. This type of advertising involves the use of targeted and interactive content such as display ads, social media posts, and video ads displayed on websites or mobile apps. The main objective of digital advertising is to capture the attention of potential customers and drive them to take action, such as making a purchase or signing up for a newsletter. With the rise of technology and increase in internet usage, digital advertising has become a crucial component of any successful marketing campaign. Its ability to reach a specific audience with tailored messages and track the success of the campaign makes it a valuable tool for businesses of all sizes.
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Small business advertising is a crucial tool for entrepreneurs and small enterprises to attract customers and increase their visibility. Through a combination of creative strategies and diverse channels, small business owners can effectively promote their products or services to a targeted audience. While large corporations may have massive budgets to support their advertising campaigns, small businesses can be resourceful and rely on cost-effective methods, such as social media marketing, local SEO, email marketing, and event sponsorship. By employing targeted and engaging tactics that resonate with their audience, these businesses can build a strong brand identity and foster long-lasting customer relationships. The power of small business advertising not only lies in garnering attention but also in creating lasting connections between the company and its customers.
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If your digital advertising works, you have phones that are ringing, a full schedule, and employees who are busy. But part of that success means you get complete transparent reporting at all levels of your advertising, including high-level reports on overall leads. If you're ready to dive into the specifics of your campaigns, we make it easy to log in and get access to all the answers you want on your advertising.
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The channels used for your advertising are completely up to you and what your business needs. We tailor our advertising strategies to what we see works best in your market, for your industry, and with your budget. No two businesses are the same, so no two strategies are the same either. In addition, your strategy will always be adjusting to what’s working best now—not what worked yesterday.
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At Scorpion, we don't take a 'set it and forget it' attitude toward your advertising efforts. You can quickly log in to your account using your computer or via our mobile app and manage everything for advertising—including adjusting ad spending, pausing campaigns if your phone is ringing too much, or adjusting where your ads are showing up.