Why Scorpion For Your Roofing Marketing
Roofing Marketing Services from Scorpion
After long, hard winters, your roofing company needs to be ready to book leads for the busy season. Scorpion can help you with all your roofing marketing needs:
- Asset creation
- Lead generation
- Marketing strategy
- Search engine ranking
- Marketing automation
As a local small business, it’s important to use all the marketing strategies and tools at your disposal. With Scorpion, you’ll have access to our marketing playbook that was specifically designed with roofing companies in mind. We’ll get you started with website development and improvements and then work with you to make content that drives visits to your website and lead forms.
After working with Scorpion, Winters Home Services saw:
- 35% Increase in Total Leads
- 30% Increase in Advertising Leads
- 2,470% Increase in Organic Web Traffic
Roofing Advertising from Scorpion
When it isn’t busy season, how do you attract customers to your website and convert them into leads? The way that Scorpion does this is by helping our clients get set up with roofing advertising. However, home services advertising is more complicated than it’s ever been. To succeed with advertising, you need a smart strategy that incorporates everything from businesses like Google and Facebook, to complex concepts like retargeting, display, and mobile ads.
That’s where Scorpion comes in. We can help you write and create ads that resonate with your audience and get your phones ringing off the hook. Our strategy will combine tactics like search engine advertising, social media advertising, print advertising, and more, to make it faster and easier for your company to increase sales.
Our team of experts are there to help you get new roofing business with advertising and will provide you all of the reports you need to see where your money is going and what business its bringing you.
Roofing Website Management from Scorpion
When your customer has a leaky roof or their house has survived the latest natural disaster, what do they do to find a roofing company? First, they go to Google and look at different local company websites. What does that mean? It means your website needs to clearly communicate what services you offer, what your service area is, and how a prospective customer can quickly get an estimate or quote.
Website management with Scorpion is the best way to get started. We’ll help you audit your current site and recommend what pages and information to add. Additionally, we’ll work on your website's back end to ensure the site is set up correctly for users searching on a desktop, tablet, or mobile device.
Although it can be easy to just work on your site once and leave it be, it’s important to continuously update it both visually and strategically. Customers won’t know if your business is operational without a good website.
Website management by Scorpion takes the hassle of site maintenance off your workload, giving you the freedom to stay laser-focused on what you do best—serving your customers.
Roofing SEO from Scorpion
If you were to ask Scorpion marketing experts for one tip on increasing your leads, we’d say that ranking high on search engines like Google is the best way. That means when someone types in “roofing company near me,” your website will show up.
But if you’ve spent money on marketing before, you know that ranking isn’t as easy as posting content on your site. It takes a thoughtful strategy to analyze what works and which factors are the most important for top rankings.
With our roofing SEO strategy and marketing technology, Scorpion can help you get to page 1 on Google and keep you there.
Learn more about Scorpion Ranking