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Digital Marketing Built For Roofers

Our cutting-edge technology such as Scorpion Ranking combined with our industry expertise, including SEO strategies, content development, and website design provide your roofing company with the means to get more leads, book more jobs, and grow your business.

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You Have Goals.  We Help You Reach Them.

Whether you are looking to add new roofing contractors to your company, enlarge your service area, increase daily calls, or improve your reputation online and in your community—Scorpion gives you the right tools for the job. Scorpion’s technology ensures that your marketing dollars are working to grow your business, and our dedicated team of home services experts is here to ensure you’re getting the results that you want to achieve.

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Manage Your  Own Marketing

With Scorpion, the key to your roofing company’s future is in your hands. We provide the digital tools, including real-time reporting and marketing know-how, while you set your business goals and outline the strategy to take your success to the next level. Based on the pace you set for growth, our technology and team will deliver the results to increase your revenue.

Save Money. Save Time.

Many roofing professionals feel like they are throwing their money away when it comes to marketing. With Scorpion, we know what works and what doesn’t, so every dollar spent on advertising comes back to you in the form of increased leads and booked service appointments. Our hyper-targeted approach puts your roofing company in front of exactly the kind of local customers you are looking for in your service area.

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Why Scorpion For Your Roofing Marketing

Roofing Marketing Services from Scorpion

After long, hard winters, your roofing company needs to be ready to book leads for the busy season. Scorpion can help you with all your roofing marketing needs:

  • Asset creation
  • Lead generation
  • Marketing strategy
  • Reporting/analytics
  • Search engine ranking
  • Marketing automation

As a local small business, it’s important to use all the marketing strategies and tools at your disposal. With Scorpion, you’ll have access to our marketing playbook that was specifically designed with roofing companies in mind. We’ll get you started with website development and improvements and then work with you to make content that drives visits to your website and lead forms.

After working with Scorpion, Winters Home Services saw:

  • 35% Increase in Total Leads
  • 30% Increase in Advertising Leads
  • 2,470% Increase in Organic Web Traffic

Roofing Advertising from Scorpion

When it isn’t busy season, how do you attract customers to your website and convert them into leads? The way that Scorpion does this is by helping our clients get set up with roofing advertising. However, home services advertising is more complicated than it’s ever been. To succeed with advertising, you need a smart strategy that incorporates everything from businesses like Google and Facebook, to complex concepts like retargeting, display, and mobile ads.

That’s where Scorpion comes in. We can help you write and create ads that resonate with your audience and get your phones ringing off the hook. Our strategy will combine tactics like search engine advertising, social media advertising, print advertising, and more, to make it faster and easier for your company to increase sales.

Our team of experts are there to help you get new roofing business with advertising and will provide you all of the reports you need to see where your money is going and what business its bringing you.


Roofing Website Management from Scorpion

When your customer has a leaky roof or their house has survived the latest natural disaster, what do they do to find a roofing company? First, they go to Google and look at different local company websites. What does that mean? It means your website needs to clearly communicate what services you offer, what your service area is, and how a prospective customer can quickly get an estimate or quote.

Website management with Scorpion is the best way to get started. We’ll help you audit your current site and recommend what pages and information to add. Additionally, we’ll work on your website's back end to ensure the site is set up correctly for users searching on a desktop, tablet, or mobile device.

Although it can be easy to just work on your site once and leave it be, it’s important to continuously update it both visually and strategically. Customers won’t know if your business is operational without a good website.

Website management by Scorpion takes the hassle of site maintenance off your workload, giving you the freedom to stay laser-focused on what you do best—serving your customers.


Roofing SEO from Scorpion

If you were to ask Scorpion marketing experts for one tip on increasing your leads, we’d say that ranking high on search engines like Google is the best way. That means when someone types in “roofing company near me,” your website will show up.

But if you’ve spent money on marketing before, you know that ranking isn’t as easy as posting content on your site. It takes a thoughtful strategy to analyze what works and which factors are the most important for top rankings.

With our roofing SEO strategy and marketing technology, Scorpion can help you get to page 1 on Google and keep you there.

Learn more about Scorpion Ranking

Frequently Asked Questions

  • What is roofing marketing?

    Roofing marketing is the strategy of expanding your roofing company’s revenue, and brand awareness through website development, content strategy, a social media presence, and SEO efforts.

  • Why do I need roofing marketing?

    If you can’t see your numbers then you won’t know where to spend your time and money to get new customers. Reporting technology can provide you with automated reports whenever you’d like to save you time and money.

Let’s talk about business growth.

You have a lot to worry about with your roofing company. While these marketing steps are easy to start with, it’s not always a cinch to stick with it. If you need a happen hand, Scorpion is here to help your marketing journey.

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"Finally, a Marketing partner that I feel good about. One that has exceeded their promises and provided daily attention to our marketing channels...I couldn't be happier with my marketing strategies!"
Dean Morgan Owner, Discount Service Electric
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