Johnson Kraeuter, LLC
Friendship, BBQ & Marketing: Becoming One of Georgia’s Elite Family Law Practices
A Rivalry Turned Partnership
Not many law firms can trace their roots to a passion for barbecue, but then again, not many have the character, charisma, and personality of Johnson Kraeuter, LLC’s managing partners: Paul Johnson and Scot Kraeuter. These two former in-court rivals became lifelong friends and business partners thanks to countless plates of slow-cooked meat at some of Georgia’s finest hole-in-the-wall barbecue joints.
Of course, barbecue and friendship alone can’t make an upstart family law practice one of the best in a state with more than 10 million people. To earn their reputation as one of Georgia’s top firms, Paul and Scot needed to find a way to find the right clients and cases. That’s when they came to Scorpion.
A Different Kind of Practice
With Johnson Kraeuter, we saw an opportunity to build an Internet presence and marketing strategy that were as unique as the firm itself. Our experts got to work providing Paul and Scot with the tools they needed to succeed in a tough and competitive market. We saw the results right away. Paul and Scot had this to say: “Whatever you guys are doing, it’s working...and it’s working in a BIG way.”
More Predictability & Better Results
Since partnering with Scorpion, Johnson Kraeuter has benefited from more clients, more leads, and more predictability. Their business model is holding strong, and they have the freedom to focus more time and energy on their clients with the knowledge that their marketing needs are fully taken care of by a team dedicated to their needs and success. Johnson Kraeuter is recognized as an elite family law practice in Georgia and has been consistently honored by U.S. News & World Report as a “Best Law Firm.”
“You’ve helped us become the largest family law firm outside of Atlanta—there’s rarely a large case that we don’t have a hand in. We can’t thank you enough for the role you’ve played in creating that reputation and growth.”
Paul Johnson & Scot KraeuterManaging Partners, Johnson Kraeuter, LLC