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Website Management Made Easy

With Scorpion’s easy-to-use platform, you can control how your website looks without the expertise of a developer.

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Easy & Simple To Use

Having a website that is updated and well-maintained is one of the building blocks for marketing your business. It’s where you want customers to ultimately end up to buy your product or service, engage with your brand, and rate and review your company. In other words, your site is the hub of your business.

However, building and managing a website may seem like it’s your new job (aside from running a business of course), and feel like a daunting task. But it doesn’t have to be.

Our customized websites empower you to add, change, or remove content whenever you need it. By having easy-to-use website management at your fingertips, you can keep your business and customers up-to-date without having to wait on someone else.

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Flexible to Your Business Needs

The key to a good website is relevant and timely content that is useful to your customers and SEO keyword placements that get you at the top of search engine sites. That’s what will drive up your traffic and build trust and loyalty to your business.

But the biggest hurdle to having an updated website is often the inability to update it. Even if you want to make changes, add content, or customize your features, you may not feel like you can unless you have a developer on your team.

At Scorpion, we help business owners remove that hurdle. With our website platform, you have the flexibility to adapt your site to what you need. And you also have a team of experts available to help when needed.

Leading Technology To Help You

Just like the amount of seat space allotted to travelers on commercial airlines, consumer expectations for business websites continues to change. The preference for online shopping has inspired an increase in communication options like live chat, seamless purchasing processes, and mobile-friendly formatting.

With the ever-changing landscape of website development, security standards, and more, it is important to have people on your side to keep you informed. Scorpion’s website management tools will keep your site, best-in-class for speed, built-in features such as live chat, and always optimized with page testing.

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How to Get Started with Website Management

What Does a Business Website Need to Offer

A successful business website isn’t about bells, whistles, and flashing lights. It’s clean, simple, and straightforward. The branding message is clear and used throughout the site and the content provides the reader with information and opportunity.

Does that sound like you’re site? If not, it’s never too late to evolve. Start with your homepage. It should contain the most relevant information at the top. For a service-based company, that means information about where you provide service, how to contact you, and a place for pricing or estimations. For product-based companies, that include new merchandise, deals or sales, and purchasing options.

Provide compelling content on your site that includes SEO keyword optimization so you rank well on search engines. That includes blog posts, videos, newsletters, or resources your audience may find valuable. At the end of the day, keep your website should provide a top-notch user experience, mobile-friendly, and easy to use. And leave the bells, whistles, and lights for the roller rink.


How to Incorporate the Keys for a Good User Experience

Each day you’re going to have visitors to your site. That’s the point right? So think about the layout of your site in their shoes, meaning your visitors. Are the roadmaps clear? Is it easy to move from one page to another? Are users fleeing your site shortly after arriving?

For an ideal UX design, you want to consider a few things about your site experience. Usability, design, and content creation. Usability deals with not only the journey each customer takes when visiting your site, but the creation of it. What do you want the customer to do when they land on your page? Is it happening? Software that tracks UX can help identify where people go on your page so you can act on improvements you may need.

Design is the look of the website true but it also encompasses what your brand is, and how it will benefit the user. Content should educate and compel your visitor to act—whether that’s making a purchase or hiring your services.


How to Get Started with Building Your Site

Before you start browsing website-building options, you need to have a clear idea of what the goals of your website will be. If there’s more than one decision-maker on your team, you need to sit down together and decide on a few things. The first is the user goals: what do your visitors want? We’re not going to tell you how to run your meeting, but you should probably write those down. Then consider the business goals: what do you want to accomplish as a business with your website? And then like any respectable recipe, you blend the two together until they make one appetizing ideal.

As you consider your goals and decide the function of your website, remember to keep a pencil view on things. What do we mean by pencil view? Remember that not everything is set in stone. Your business will evolve and grow and so should your reaction to your site. If something isn’t working, change it. If something is, keep doing that only more often.

For businesses who do understand the importance of an adaptable website, a management platform like Scorpion’s provides you the tools you need to edit, change, and update your website without the necessity or heavy lifting of a developer.

It's More Than Just Business

We exist to positively impact our clients’ businesses and their future.

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My marketing team at Scorpion doesn’t just build my campaigns and call it a day. They make sure to get me set up with the best strategy for reaching my long-term business goals.
Scott Reisack Owner, EZ Flow Plumbing
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Frequently Asked Questions

  • What Is Website Management?

    After building your website, it is important to keep your information up-to-date and also ensure that your website is secure and operating efficiently for your customers. Website management does just that.

  • Why Do I Need Website Management?

    Ongoing website management allows you to use your website for a longer period of time effectively. By keeping the content of your website up-to-date, you improve its longevity. Website management helps you stay on top of security updates and any changes that could affect the performance of your website.

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