Image of the speaker - Corey Quinn
Episode 7

How to Use Persona-Based Marketing to Get More Leads

About the Episode

Corey Quinn, CMO at Scorpion, manages the Corporate Marketing Team and works very closely with our sales team to help get them in front of qualified, motivated leads. In this episode, we discuss the key differences between B2C and B2B marketing and the different stages a consumer or business goes through before purchasing a product or service.

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Meet The Host

Josh Smith Vice President of Marketing

Josh Smith is the Vice President of Marketing for the Home Services division at Scorpion. He manages the development of the marketing team that handles all of the home service accounts across the organization. He works to continually sharpen the team with industry knowledge, support, and tools to ensure that home services professionals increase their revenue and grow their businesses. With Josh’s high energy and home services expertise, he loves to talk about leadership, motivation, taking life by the horns and crushing the goals that clients set out to accomplish.

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