Job Overview
The Senior Social Media Manager will be responsible for utilizing both paid and earned social media to grow Scorpion as a company. We have HUGE goals as a company and social media is instrumental in helping us reach our goals. This position will oversee all corporate social media initiatives for Scorpion.
Responsibilities:
- This position will be on our Corporate Marketing team and collaborating with our sales and ad teams on a regular basis. If you geek out over social media and are always up-to-date on the latest social media marketing trends, this is the role for you!
Experience:
- 4+ years of experience
- Expert-level knowledge in utilizing Facebook, Instagram, LinkedIn advertising, YouTube, and Twitter to organically to grow a B2B business
- Ability to use social media scheduling platforms like Sprout Social
- Confidence in using Facebook Business Manager and its tools, such as Facebook Ads Manager , Facebook Groups and Creator Studio
- Experience managing social media budgets of $100k+ per quarter
- Experience optimizing social media ad campaigns on a daily basis
- Experience with lead generation as well as strategy
- Experience working with and communicating regularly with an inbound sales team
- Ability to collaborate with ad team and other stakeholders to maintain brand alignment
- Understanding and implementing best practices for social media copy and overall creative
- Ability to manage a Social Media Coordinator and lead them through the ever-changing world of social media
- Experience creating and executing a comprehensive social media strategy
Qualifications:
- Proven B2B social media marketing experience
- Strong written and verbal communication
- Impeccable grammar and spelling
- Attention to detail and high standards
- Problem-solving skills