Online reviews play a big role in your efforts to get more leads and grow revenue, whether you want it to or not.
Every day, consumers are reading online reviews to help make informed decisions on which small business to hire. They trust online reviews as much as they trust a recommendation from a friend or family member. While getting new reviews can be difficult and responding to them can be discouraging, when a small business can leverage the positive reviews and its responses, they can gain new customers and increase overall revenue.
Online reviews are important to any local business.