What’s New?
We’ve introduced the ability to create new email marketing lists based on past campaign performance. This feature allows users to quickly segment and retarget contacts based on their engagement or lack of engagement with previous campaigns.
This enhancement allows clients to:
- Filter contacts from completed campaigns using quick filters
- Create targeted lists based on campaign performance
- Easily manage and rename lists for future outreach
Who’s Impacted?
This update is available for all users managing email marketing campaigns through the platform. It’s especially beneficial for businesses looking to improve email engagement, optimize follow-up strategies, and increase conversions.
What Action is Needed?
- Navigate to Marketing > Email Marketing > Campaigns and select a completed campaign.
- Use filters to segment contacts based on engagement.
- Click "Create List" to generate a new marketing list for retargeting.
- Access and manage your new list from the "Lists" tab.
Need help? Contact your Scorpion Account Manager for assistance or more details on how this feature can benefit your business.
