Upon teaming up to start a new landscaping company, Leafs-U-Green, Pete Stefanello and Shane Mays had almost everything they needed to build a thriving business. They had decades of experience, industry certifications, and knowledge of how to deliver great customer service—all they were missing was the marketing piece.
So, Pete and Shane hired a web designer to build them a website—but the site failed to bring in new business because it wasn’t getting any traffic. That led them to hire a search engine optimization (SEO) specialist to boost their rankings in online search. That specialist assured them they would start generating calls in 6-8 months…but the calls never came. That’s when Pete and Shane buckled down and did their research to find a reputable digital marketing company. That led them to Scorpion.
When Pete and Shane decided to partner with our team for their marketing, it was a big step for the company. “The decision to hire Scorpion was really scary—the cost we were going to be paying per year was a lot of money, and it was our first major investment as a new business. Fortunately, it ended up being the right decision because to this day, we get an amazing return on investment from our marketing.”
There were a lot of moving parts that led to Leafs-U-Green’s marketing success.
Presentation Is Everything
Diversified Advertising Strategy
Increasing Marketing Transparency
After launching their new website, it only took Leafs-U-Green two days to start generating calls, and Pete and Shane say the phone has been ringing ever since! And best of all, those phone calls are actually leading to high-quality jobs. In their first year of working with Scorpion, the company’s highest-value job that came from the Internet was $250,000, compared to their previous record of $118,000. Furthermore, Leafs-U-Green increased its revenue by 76% year-over-year.
According to Pete and Shane, having a marketing partner you can count to actually deliver results doesn’t just help your bottom line…it also improves your daily workflow as a business owner.
“The fact that I’m not even thinking about what needs to be done for my marketing on a day-to-day basis is HUGE for me because there are so many responsibilities I’m constantly juggling. When it comes to my digital marketing, I know it’s being handled by Scorpion, so I don’t have to worry about it.”
—Shane Mays, Co-Owner at Leafs-U-Green Landscape Services
Pete and Shane, thank you for trusting us with your marketing and your business growth. We’re here to make your lives easier!