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Gannes & Musico, LLP

Expanding from a Local Practice to a Statewide Firm

Gannes & Musico knew they needed a strong online presence to thrive in NYC’s highly competitive traffic ticket marketplace. In Scorpion, they found a partner who made it easy to succeed.

Quick Stat 16,903 New Clients & Leads
The Goal

Modernizing an Old-School Website

When attorneys Margo Gannes and Philip Musico set out to create New York City’s premier traffic ticket practice, they had the legal knowledge and experience to help their clients, but they knew little about the marketing side of things. They knew they needed a strong web presence because no one else had it. Making this happen was a whole other matter.

Margo and Philip turned to a company for a website—only to be disappointed. The design was off, pages were broken, and the copy was incomplete. It was time to find a marketing partner who would match their professionalism. They had a certain standard they aspired to, and their website and entire visual identity needed to match this.

In 2010, they came to Scorpion.

2 people shaking hands.
The Solution

Marketing Made Easy

With Gannes & Musico, we saw violations of Google’s best practices, an unprofessional website, and a campaign that wasn’t delivering the right type of leads. We put our experience to work immediately, completely redesigning and recreating their entire visual identity and building campaigns that would deliver results: amounting to 16,903 total client and case leads since 2010. According to Philip, “What surprised us most about Scorpion was how simple it is.”
Web Design & Content

Built to Deliver More Clients & Cases

When prospective clients visit a firm, they expect to see a manicured, assertive environment; something that’s suggestive of success. The same applies to a website, which is an online representation of an attorney’s practice. It should be profesional, easy to navigate, and include helpful information and compelling messaging to get the person to call or come in for a consultation. That’s what we built for Margo and Philip: a smart, sophisticated website that was an accurate representation of their firm.“We wanted more than a website—we wanted a tool that would help our practice earn more money,” said Margo. “And that’s exactly what Scorpion delivered.”
Organic Ranking

Results-Oriented Marketing

New York City is one of America’s most competitive markets—especially for criminal defense—which means ranking on search engines isn’t just important for winning new’s essential. Our teams worked fast to ensure their website and its content were in full compliance with search engines’ best practices, dramatically improving their rankings. We also utilized strategic paid advertising to get them in front of the people who needed them. With so many people searching for ticket help online, this was crucial to getting more visitors to their site.
Service & Support

Always Here to Help

As attorneys with a busy practice and ambitious goals for growth, Philip and Margo don’t have time for empty promises or inconsistent communication. That’s why they have their own team at Scorpion to address their every need, from constant, transparent reporting to personalized support whenever they need it.“Your customer service experience is incredible,” said Margo. “I don’t think I’ve ever had to wait longer than 25-minutes for a response...even on weekends. And your transparency is remarkable; I always know where my money is going." This type of partnership sets the stage for success.

Taking Their Website to
a Whole New Level

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“Scorpion has affected my business, which in turn has affected my life, in a way that I couldn’t have imagined. I couldn’t say anything more positive about Scorpion. They are the best.” Margo Gannes Partner, Gannes & Musico, LLP
Continuing Success

Flourishing in New Markets

It’s been a decade since Gannes & Musico partnered with Scorpion. They’ve grown from a local practice to a statewide firm with a powerful online presence and brand that matches their level of professionalism and service. They’ve succeeded in newer, broader markets than they thought possible, and they’re continuing to grow.

Philip and Margo, it’s been our pleasure working with your firm to dominate your market. We’re excited for even more success in the future!

Founding attorneys of Gannes and Musico, LLP

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