Pay Per Click Advertising

SEM Can Revolutionize Your Business

Six billion people conduct Google searches every day. That’s as many as 53 Super Bowl-sized audiences on a daily basis. Most businesses might kill for the ability to advertise during the Super Bowl, but advertising on search engine results pages (SERP) can offer a far greater investment—with a far stronger return. That’s because search engine marketing (SEM) offers you the opportunity to advertise to the users who are most likely to become paying clients.

How Does Search Engine Marketing Work?

It works through carefully-designed keyword campaigns. Essentially, Scorpion creates a list of keywords and search queries statistically most likely to come from people who become leads or clients. For example, people who search “what to do after a car accident” are likely going to look for an automotive mechanic or a personal injury lawyer. Our decade of experience allows us to create keyword campaigns that hone in on the audience you are looking for with immediate results.

“PPC management isn’t a matter of right versus wrong; rather, it is a sliding scale of effectiveness.” - Elliott Golbar, Senior Search Strategist

Then, our PPC experts create unique ads that appear whenever someone types in the searches that we track in your campaign. These ads lead back to your website, which will be designed to convert visitors into customers. One of the strongest features of SEM is how you are billed—advertisers only pay money when their ads are clicked. This is why SEM is often also referred to as “pay-per-click” advertising. Using pre-set budgets, you only pay for the ads that create leads, making SEM on average over 50 times more effective than any television commercial or billboard.

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Scorpion is committed to being the best marketing company in the world by providing world-class services, products, and attitude. With our competitive spirit and dedication to your goals, we make success fun again!

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What Does Search Engine Marketing Offer?

It offers unprecedented control and flexibility over your business’ marketing. Do you want to target users in a specific part of town? Scorpion can do that through our powerful tracking system. Want to create more revenue through a particular service that you offer? We can do that too!

Our SEM managers work with you to help you meet your goals and transform the way you do business.

More than that, it offers a return on your investment that is trackable and measurable. Every single lead you receive is tracked by our system, allowing us to learn what works best for your business. Our SEM managers work around the clock to monitor your campaign, constantly honing it to make sure your investment brings back a maximum return. For example, if one keyword seems to perform more strongly than another, we make sure your budget prioritizes the higher-performing keyword. That way, your money is doing the work for you while you devote your time to other tasks.

Dial Up Your Business’ Performance!

The future of advertising belongs to pay-per-click. The top of the search engine results page is now occupied by advertising—in fact, the first page of results on mobile search is entirely devoted to paid ads!

That's billions of searchers per day.

Through a combination of optimized budgets and high quality scores—which rank your ads based on the overall quality of your website, content, and campaign—our PPC specialists are highly-skilled in making sure your ads are where they need to be, every time.

“We get eight or nine dollars back for every dollar spent on advertising with Scorpion. That is incredible return by most measures!!”

- Nelson Cutter, Cuttler & Lax Attorneys at Law Check Out What Clients Say About Us

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