What 2020 Taught Us About
Legal Marketing
A look at how smart digital marketing helped firms overcome new challenges and reach their goals.
2020 was a year unlike any other, with unprecedented events making it even more difficult than usual for law firms to balance their cases with their efforts to attract new clients. Even though the industry was turned upside down, we learned a lot about how attorneys should build their marketing strategies — new opportunities have come up, and fundamentals have been reinforced.
If you want your firm to see more success in 2021, you must cover the basics as well as adapt to these emerging trends.