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Our Approach

Your Hospital Needs More Than Just a Website

Scorpion empowers you to manage your entire digital ecosystem.

How We Help

We Take a Different Approach

  • Our Mission

    We are dedicated to building a better way – with tireless determination, genuine care, and innovation living at the core of everything we do.

  • Recognition

    We are proud to have been twice awarded the Google Customer Satisfaction Champion and Technology Innovator of the Year.

  • Expertise

    We are a dedicated team of experts across sales, development, and marketing trained in your industry, supporting businesses like yours.

  • Tech & Innovation We have industry-leading technology and analytics dashboard that successfully powers hundreds of hospital websites and campaigns.
Before Scorpion

Manage Your Entire Healthcare Digital Ecosystem. With Scorpion.

  • Before Scorpion
    “Before Scorpion, we struggled to track and measure our results in ways our senior leadership could appreciate.” Ashley Trudo Cody Regional Health
    With Scorpion
    “I love the dashboard that we get with Scorpion... Proving that we were making money for the hospital and not just burning cash has been incredibly important.” Ashley Trudo Cody Regional Health
  • Before Scorpion
    “Before Scorpion, on our old website we had a difficult CMS and I wasn't happy with the way the site looked.” Maria Bell Mary Washington Healthcare
    With Scorpion
    “With Scorpion, the new design for our website is so complete and self-explanatory. People can find what they're looking for, and we got compliments across the board.” Maria Bell Mary Washington Healthcare
  • Before Scorpion
    “Our site was crashing on a regular basis.” Samantha Raftovich Saint Francis Healthcare
    With Scorpion
    “Scorpion was able to not only migrate our server to theirs, but they built us a whole new website within 10 days!” Samantha Raftovich Saint Francis Healthcare
  • Before Scorpion
    “Before Scorpion, our old web development company couldn’t keep up with us anymore. They told me I needed to hire an ‘in-house’ person.” Kyle Hollinger Vibra Healthcare
    With Scorpion
    “Scorpion gives us the bandwidth we need without having to hire additional people.” Kyle Hollinger Vibra Healthcare
How It Works
Step 1

Technology Built for the Healthcare Industry. Digital Marketing Built for Your Needs.

Scorpion has created a CMS that's custom-built for the healthcare industry—not a generic version adapted from e-commerce or general industry. Our powerful but intuitively simple CMS is designed to integrate with your online marketing so you can see the entire digital ecosystem in one, simple dashboard. We also offer custom technical solutions and integrations.
Step 2

Beautiful, Conversion-Friendly Web Design. Like You’ve Never Seen Before.

You need a website that’s patient-first, intuitive, and never out of date. We build sites that are future-proof and designed to constantly optimize their own performance.
Step 3

Technical Support & Digital Consulting. Real Fast, Real Easy.

We have a dedicated technical solutions team to make website edits for you in real time. We also provide an account manager ready to provide any kind of consultation on website optimization, digital marketing, SEO, listings, or anything else in the digital realm.

Marketing Solutions. That Finally Work.

Depending on your needs, we will determine the most effective
way to allocate your budget and reach your goals.

Branding Services

  • Brand Positioning
    Every brand has a unique story. Research and data analysis helps you discover and develop yours to achieve your unique goals within your community and with your patients.
  • Market Research
    The more you know, the better your results. In-depth market research ensures your branding, positioning, and messaging are as focused and effective as possible.
  • Visual Identity
    Visual branding is about more than just looking good. It needs to be smart and strategic as well. Combining design and strategy, we make your website and campaigns deliver in a memorable and meaningful way.
  • Copywriting
    Whether it’s the headline at the top of the page, the call to action at the bottom, or the copy in between, every element will work together to create a compelling and consistent message for your target audience.

Website & Technical Solutions

  • Design & Development
    Combining function, ease of use, and beauty, your website will serve all of your organization’s needs.
  • Content Development
    Informative, persuasive, and optimized content keeps your website, blogs, and messaging on point⁠—and with our proprietary, easy-to-use CMS, you can manage all of it any time.
  • Search Engine Optimization (SEO)
    Keep your organization visible and relevant through comprehensive and customized search engine optimization (SEO) to get you at the top of rankings in your market and geographic location.
  • UX Design & Testing
    User experience (UX) design and testing are powerful practices in understanding and addressing your website visitors’ needs, aligning your business strategy to user preferences early on, and ultimately guiding your organization to a more effective online experience.
  • Proprietary CMS
    Instead of relying on your IT department to update your content, manage everything in one easy-to-use CMS. Our proprietary CMS puts the power of updating your website content in your hands.
  • Physician Management System
    Include all key information about your physicians with our Physician Management System, which includes their photos, qualifications, videos, location, and more. Easily update profiles and add physicians as needed!

  • Location & Events Systems
    Monitor and manage multiple locations, with independent mini-sites that have their own information stores, and create events with our events calendar and online registration tools.
  • Blog & News Systems, eCards, Clinical Trials & More
    Easily and effectively manage every aspect of your hospital or healthcare system, including blog and news systems, clinical trials, eCards, and so much more.

Account Management

  • Digital Planning
    Stay on budget and on track with comprehensive digital planning, designed to deliver the best results based on your spending.
  • Reporting & Analytics
    Real-time analytics and detailed reporting, all included in our easy-to-use dashboard, help you keep track of site visitors, conversions, and more—to keep your online presence at the top of its game.
  • Online Reputation Monitoring
    Your reputation will directly impact your organization’s revenue. We monitor every aspect of your online reputation, including listings, reviews, and mentions, to fine-tune the patient experience and attract more business.
  • Online Listing Monitoring
    How your healthcare organization appears online can influence your reputation, how easily patients can find you, and even the accuracy of the services or messages you display. We monitor online listings to make sure everything is correct.

Digital Marketing

  • Search Advertising (PPC & Maps)
    Show up in front of the people who need your services through custom map and pay-per-click (PPC) advertising for your healthcare organization.
  • Display & Remarketing Advertising
    Increase brand recognition and get more patients through remarketing and display advertising, repeatedly putting your healthcare organization in front of the people who need you.
  • Video Marketing & Advertising
    Meaningful and informative videos engage patient interest and give a very human face to your organization. Our award-winning video team creates quality videos that represent your brand.
  • Content Marketing
    Improve your reach through native and social media advertising with content marketing that makes your voice heard, engages patients, and helps you make a difference in the community you serve.
  • Social Media Marketing & Advertising
    Take your reach a step further with social media marketing and advertising, which offers an effective and often inexpensive way to market your organization.
  • Email & Directory Advertising
    Offering a cost-effective way of expanding your marketing campaign, email and directory advertising target patients who are actively in need of the care your organization provides.
Our Promise

The Scorpion Promise

  • Superior Service Your happiness and satisfaction is our top priority. We strive to treat every client like they are our only client.
  • Expertise In Your Field With Scorpion, you will be paired with a group of marketing experts who know the healthcare industry inside and out.
  • A Step Ahead From current events in your area to breakthroughs in your field, we stay in-the-know on what's going on to increase the effectiveness of your marketing.
  • A World-Class Experience Through a combination of innovation, results, efficiency, and care, you get to experience working with a digital marketing partner in a way you never have before.

Command Your Online Presence. Scorpion Makes It Possible.

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