Today, Vizient (a member-driven healthcare performance improvement company) announced it will be working with Scorpion to deliver digital marketing technology and services in the category of Hospital Digital Presence (HDP) to its healthcare members.
By leveraging Scorpion’s award-winning digital marketing technology and services, Vizient members now have the tools they need to:
- Increase their visibility online.
- Build awareness around their healthcare brands.
- Boost engagement with current and prospective patients.
- Track and evaluate marketing campaigns with transparent analytics.
“Through this agreement, Vizient members will be able to reduce the complexity, confusion, and expense involved in reaching more patients online,” said Brian Q. Davis, SVP of Scorpion Healthcare.
“The Hospital Digital Presence category is new within the Vizient contact portfolio and we are pleased to award this contract to Scorpion. This new contract gives our members another option for the technology and services necessary to support their online strategy to reach and interact with their patients and the communities they serve,” said John Thompson, Senior Vice President, Sourcing Operations at Vizient.
Of the full suite of technologies Vizient members will now have access to, the greatest excitement surrounds Scorpion’s content management system (CMS). Designed specifically for healthcare providers, the CMS simplifies the website management process, delivering a breath of fresh air to healthcare marketing directors looking to eliminate waste and improve the patient experience.