Roofing Websites & Online Marketing

As a roofing professional, your business’ lifeblood comes from leads.

The more leads you get, the more your revenue will climb. Unfortunately, many business owners are caught in a difficult position. The only way to generate leads is through marketing...but many roofers are too busy with appointments to generate leads every month.

What happens to many businesses is they don’t begin marketing until their leads have dried up.
Don't let that happen to you.

The Consumer Market of Today

Your Google ranking directly affects how many leads your business is getting. If you’re not capturing searchers' attention, your competitors are.

  • 80% of consumers turn to the internet to help them shop for service professionals.
  • Over 25% of consumers will contact a business directly from the search engine results page.

Don't Worry: That's Where Scorpion Comes in

We've helped thousands of home service professionals achieve success on a massive scale, generating more leads than they know how to handle. We make sure your business consistently gets appointments every month, freeing up your time to do what you do best: offer high-quality roofing services.

Scorpion Marketing Services

At Scorpion, we don’t settle for weak leads or fruitless calls. Our goal is to increase your roofing company’s revenue, constantly seeking ways to increase your return on investment and make every lead as profitable as possible. Our innovative reporting system allows you to easily see how our efforts have helped your business, including how much each lead costs you on average.

And that’s just one of the major tools we offer. Scorpion also offers all of the services listed below:

  • Award-Winning
    Website Design

  • Search Engine

  • Pay-Per-Click

  • Review

Recent studies revealed 55% of potential customers spend less than 15 seconds on your site before deciding to stay or leave. Mobile users (who make up more than 50% of web users) will spend 5 seconds on your roofing business’ site before deciding if it’s too much trouble to use. Roofers have seconds to capture a visitor’s attention before they leave. Because many small companies don’t have mobile-friendly sites, potential customers leave in droves.

With Scorpion, you don’t have to worry about losing your potential customers over glitchy websites. Our websites are created specifically to retain visitors, turning them into high-quality leads. We combine sophisticated technology with intuitive designs that any of your customers could easily navigate. Your roofing website could implement our proprietary software, which includes appointment schedulers, online bill pay systems, and responsive designs.

Responsive designs are websites that look attractive and function perfectly on any device, automatically adapting to all screen sizes. No matter where your customers are coming from, they are likely to choose your roofing company over your competitors’ because your site will look good while being easy to use.

Being on the first page of Google search results makes your business more likely to be chosen by someone looking for a roofer. 91% of users only click on the first page’s results. The top result on the first page gets 33% of all clicks overall—the higher your business ranks, the more visitors you will have. That’s a fact.

But for many businesses, being among the first results your customers see is mysterious and difficult.

Scorpion’s SEO Management uses the industry’s best practices in order to make your business more visible on Google, Bing, & Yahoo. We write easy-to-read and relevant content, make frequent website updates, promote your business on social media, and maintain your company’s online presence. Every action we take makes your site more and more likely to climb up the ranks, until you’re claiming the lion’s share of visitors for roofing repairs.

One of the most effective forms of advertising is PPC which can change the way your roofing company generates leads forever. What PPC does is advertise to search engine users specifically looking for products or services; the ads are triggered by certain search terms and users who click are taken to your site. The most important part? You only pay for the ad when users click on it.

PPC is trackable, measurable, and adjustable.

You always know exactly where your budget is going and you can make a direct connection between the money you invest and the calls you’re getting. And the return on investment is incredible—recent statistics found that businesses on average make $2 revenue for every $1 spent. Through PPC, your business can be at the top of the Google results on the first day of your campaign.

Here’s why Scorpion PPC can redefine your business’ revenue: our PPC campaigns are among the most efficient in the industry, with lower cost-per-leads than other marketing companies. Our ad quality scores are high, resulting in high rankings for less spending. Our Search Engine Marketing Managers are constantly adjusting and honing your campaign to bring you the maximum clicks for the minimum cost. What does that mean for you? Real, tangible results for every dollar you spend. After 10 years of experience in PPC, we know what works—and we make it work for you.

Online ratings directly affect how much trust your potential customers put in your roofing company—and whether or not they choose your business over a competitor’s! This is not just a wishy-washy social media plug either. Harvard Business School conducted a study that found that a single star on Yelp represented a 5-9% difference in revenue. For many companies, that's tens of thousands of dollars in revenue annually.

The fact is, 73% of your potential customers are putting their trust in the companies with high local ratings and positive reviews. Our Local SEO Specialists work with you to develop your body of reviews, raising your rating and ranking in the community. Do you have some bad reviews? Don't sweat it--we utilize honest good reviews to lessen their impact. In the end, you'll end up with more leads and an increase in revenue every year.

Interested in having an internet marketing strategy crafted for you?
Speak with an expert at Scorpion today - call (866) 616-0824.

Ready to Grow Your Business?

Our services are provided by your own marketing team, who handle every aspect of your campaign from design to pay-per-click. They drive visitors to your website, which will be designed by Scorpion to turn visitors into paying customers. With innovative and proven strategies and over a million leads generated, partnering with Scorpion may be the best decision you could make for your roofing company.

See how we can transform your business! Speak with a marketing expert today.

Just Some of Our Awards

  • webaward
  • Inc. 5000
  • w3 Awards
  • The Communicator Awards

Let’s Discuss Your Next Project

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