The power of PPC is that it transforms advertising from a guessing game into a dependable, trackable investment. PPC ads appear at the top of search engine pages, where 89% of your customers are already looking for you. Their rank is determined by your budget and ad quality, and although they are triggered by a set of search terms, you only pay when a user clicks on it. That means you can invest your advertising dollars directly into what is reaching your customers most effectively, devoting your budget to what works. When it comes to high returns, Scorpion PPC sets the standard in web marketing. As a Google Premier Partner, we are one of a limited number of companies nationwide that Google recommends for our high-quality campaigns. In fact, we were the only one named the Google Platform Innovator of the Year for 2016. We are industry leaders when it comes to turning your investment into high-quality leads and revenue growth. You can breathe easier when trust us with your advertising budget!
We recognize that the future of advertising is not in commercials or publishing—it's online. PPC advertising has the ability to reach thousands of your potential customers a day, with an average conversion rate of 54%. For some perspective, TV ads have (maybe) a 1% conversion rate—and it's not nearly as trackable or adjustable as the most basic of PPC campaigns.
The strength of PPC campaigns is also in how flexible it can be for your business.
For example, say that you are a business that handles home repairs. If a major storm causes flooding throughout the local community, we can create a high-performing landing page and ad campaign within an hour that reaches hundreds of homeowners looking for flooding repair services. Our online marketing strategies make sure you never lack for calls or appointments!
“After Scorpion launched the website, there was a steady stream of calls. They were calls that hit the nail on the head of exactly the customer I wanted to reach.” - Joe Ursini Professional Electrical Services