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Working in a competitive market for pest management services, Halt Pest Control needed to show potential customers they were the #1 company to call. So, they started marketing their business online—but they weren’t getting the results they wanted. Find out what Halt Pest Control did to turn things around and capture more leads and new business.

  • Client Industry: Pest Control
  • Challenge: Creating an online marketing plan that nets new business
  • Location: Beaverton, OR
An image of the Halt Pest Control's website on 3 mobile phones.

The Challenge

Halt Pest Control understands the importance of marketing and advertising online.

It’s why they hired a local designer to build them a website.

It’s why they created pages and pages of digital content loaded with helpful information about pests and pest management.

It’s why they decided to enlist the help of a digital marketing company to create and run ads on Google.

But Halt Pest Control also understands that an investment in digital marketing and advertising doesn’t come with guarantees. They made a sizable investment in digital marketing and advertising, only to see little in the way of calls from new customers with new jobs.

Halt Pest Control was doing a lot of online marketing and advertising, but they weren’t doing it the right way.

  • Halt Pest Control had a website—but it looked the same as every other pest control company in their community.
  • Their website had plenty of helpful content—but none of that content was created to position Halt Pest Control as the best service provider in the area.
  • Halt Pest Control invested in pay-per-click (PPC) advertising on search engines—but they weren’t actually tracking their results to see which ads were working and which ads weren’t.

“After years of no clear Internet marketing strategy, our online presence was a mess, and we weren’t seeing the growth we wanted. I was looking for a marketing company that could take our digital presence to the next level.”

—Robert McMaster, Owner of Halt Pest Control

The Solution 
A distinctive website that clearly promotes Halt Pest Control’s services.

“Our new website helps customers see that we’re a premium service company, and they’re able to learn about what sets us apart. Ever since we launched our new website, the quality of our leads has gone up. It’s easier to make sales because the people who are calling in are already sold on our services.”

—Robert McMaster, Owner of Halt Pest Control

An image of the Halt Pest Control's website on an iPad.


Digital advertising that attracts customers from all over the county and boosts transparency with trackable data.

“We started to get a lot more calls from people who were finding us on Google. And as a result, we’ve been able to meet and exceed the goals for growth that we set for our company.”

—Robert McMaster, Owner of Halt Pest Control

A screenshot of Halt Pest Control's website.

A support team that makes the company's digital marketing effortless.

“What’s nice about our new marketing company is that I don’t have to constantly check in with them because I know they’re always working on our campaigns and paying attention to what’s working and what’s not.” 
—Robert McMaster, Owner of Halt Pest Control

The Results

  • Average Search Engine Page Ranking 1st
  • Revenue Growth Year-Over-Year

With nearly three decades in business, environmentally conscious pest management solutions, and a knack for 5-star customer service, Halt Pest Control had everything a customer would want in a pest control company. All Halt Pest Control had to do was make this obvious online so more potential customers would find and choose their business first.

And that’s exactly what the pest management company did—and it was all with the help of their trusted Internet marketing partner…

Scorpion.

Hear from Robert McMaster

"We were extremely impressed with what Scorpion was able to do for our business. They have a great understanding of who we are as a company and what types of customers we’re going after. We definitely see ourselves continuing to grow with their help!"

Robert McMaster Owner, Halt Pest Control
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