In a world where 85% of consumers will do online research before purchasing a service or product, your franchise’s online reputation matters. In fact, recent statistics show that 88% of consumers will consider a positive online review with equal weight as a personal recommendation and more than 70% of consumers say that they trust businesses more after they have seen positive ratings and reviews for them.
While your national brand may be strong, your franchisees’ local reputations still need monitoring. Their reputation can affect a multitude of factors—most important of which is the volume of calls they receive. At Scorpion, we recognize the power of reviews and online interactions. We help monitor your brand and your franchisees’ reputations online so your franchise's first impression is the best one.