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Why a Diversified Digital Marketing Strategy Will Help Your Franchise Brand Win in 2019 February 05, 2019 | Online Advertising

When franchises take a one-size-fits-all approach to their online marketing, they miss out on customers and revenue. Find out why diversity is paramount to digital marketing success, as well as four steps your franchise can take to boost visibility and sales.... Read More

Advertising is Broken! January 30, 2019 | Marketing Tip

Has your company noticed a higher cost per acquisition in its marketing campaigns? The world of advertising is constantly changing. As a result, so is the mind of your potential consumers. Read this blog now to help build a successful marketing foundation for your brand!... Read More

Here’s a Page from the McDonald’s Playbook on Building Brand Consistency Across Your Marketing Channels January 23, 2019 | Marketing Tip

Want to build brand consistency for your franchise? Study the greats. Here are a few takeaways from McDonald’s to develop your brand into a household name.... Read More

3 Drivers for (and Challenges Facing) Membership-Based Franchises in 2019 January 21, 2019 | Marketing Tip

Find out how changing consumer demands are making membership-based businesses more popular, and how franchises can tap into that growth in 2019.... Read More

What Big Data Is and How You Can Use It to Grow Your Franchise January 03, 2019 | Marketing Tip

How big data can and should be used to facilitate franchise growth... Read More